Logo Design and Layout Stages

Audience:
The target audience for my work is my class mates to let them see and critique what i have done and the skill I have applied to this piece of work.

Gestalt:
I have attempted to utilize gestalt by creating a obscure version of an aboriginal/Maori design for my logo. Maori and Aboriginal art traditionally uses gestalt anyway so just applying the basic styles and rules that they use, the gestalt aspect of my logo sorted themselves out.

Summary:
Throughout my design stages I attempted to integrate my love of fantasy games and movies by making my 'M' some sort of weapon as you can see in my thumbnails but I found it some what difficult. Another attempt I had was to put the Lombardi trophy in my 'A' which actually worked quite well and was going to be my final logo but at the last second I thought I should stick to my roots and go with a traditional style aboriginal/Maori style logo. Using gestalt in my final logo wasn't too difficult. I just had to get some inspiration from Google then let my creative juices flow and it turned out quite good.


The Bottom Line:
The technical side of the assignment was fairly straight forward however the actual creative process was quite difficult. Being so new to gestalt it took me a while to fully understand all the rules and tricks that you can use when creating a gestalt image. After much trial and error I finally landed on my design which has utilized gestalt throughout the whole logo.